Looking forward: Later this week, Amazon will open the first full-size grocery store that allows shoppers to pay for their groceries with traditional payment methods or by using the company’s Just Walk Out technology to skip payment for a more shopping experience. convenient. The store will be located at The Marketplace at Factoria in Bellevue, Washington.
The first full-size grocery store with Just Walk Out technology open June 17. To commemorate the store’s opening, Amazon will also host giveaways for Amazon products and gift cards, give out free samples, offer children’s activities and more.
Amazon’s Just Walk Out technology uses a combination of computer vision, sensor fusion, and deep learning to allow customers to pick up a product and skip payment when leaving the store.
When entering an Amazon grocery store with Just Walk Out purchases, users will be prompted to choose between traditional or Just Walk Out purchases. When choosing the latter, customers will need to scan the QR code in their Amazon app, use Amazon One to scan their palm, or insert a credit / debit card linked to their Amazon account.
After choosing one of the options, customers can make their purchases as they normally do. Everything they take from the shelves will be added to a virtual cart. If something is put back on the shelf, it is removed from the virtual cart.
Once customers have everything they need, they will have to go to the Just Walk out doors and scan their palm / QR code or insert a credit / debit card to exit.
Dilip Kumar, vice president of technology and physical retailing at Amazon, says feedback on Just Walk Out purchases “has been fantastic, and customers have noted that skipping payment saves time and reduces contact in stores.” Kumar also added that “bringing Just Walk Out technology to a full-size grocery space with the Amazon Fresh store in Bellevue shows the technology’s continued ability to scale and adapt to new environments and selection.”