New York Magazine is working with Apple on some kind of journalistic project related to the Apple News platform, according to the publication’s editor-in-chief.
The partnership between Apple News and New York Magazine was revealed in a World Water Day interview with editor David Haskell. When asked if Apple News helps the publication focus on subscriptions, Haskell offered the following comment.
“We are working with Apple right now on a journalism project together and that has opened up some opportunities for us,” Haskell said in the interview. “It seems to be pretty consistent with the broader strategy of thinking of this place as a subscription business, but I don’t think Apple News has been a game changer for us.”
No other details about the project were included in the interview.
The Apple News platform has previously collaborated with the media. The Wall Street Journal, one of Apple News + ‘initial launch partners, is still working with the company on an editorial strategy for the platform.
While some publications have stayed with Apple News, others have broken ties with the platform. The New York TimesFor example, he withdrew from Apple News, citing a plan to connect more directly with his audience and fund quality journalism.
The remainder of the interview with Haskell focuses on non-Apple issues, including the editor’s views on the newsletters, the recent acquisition of New York Magazine by Vox Media, and how Haskell ended up in journalism.
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