SHANGHAI (Reuters) – China criticized NBC Universal for showing an “incomplete map” of the country in its broadcast of the opening ceremony of the Tokyo Olympics, after a map displayed during the arrival of Chinese athletes did not include even Taiwan or the South China Sea.
The Chinese consulate in New York said the exhibition “hurt the dignity and emotions of the Chinese people,” in a post on its official social media platform Weibo (NASDAQ 🙂 on Saturday.
NBC, owned by Comcast, which owns the broadcast rights to the Olympics in the United States, did not immediately respond to a request for comment sent through its official contact page.
The Chinese consulate did not specify why it objected to the map, but said: “We urge NBC to recognize the seriousness of this problem and take steps to correct the error.”
China’s state-controlled Global Times newspaper also criticized the broadcast of the Olympics and the display of the map.
Map references to autonomous Taiwan and the disputed South China Sea have sparked controversy in recent years, and last year Johns Hopkins University reversed a decision to show Taiwan as part of China on a map indicating the spread of the coronavirus.
Two years ago, US retailer Gap Inc (NYSE 🙂 apologized for selling a T-shirt that it said had an incorrect map of China. An image posted on social media showed that the shirt did not include the island of Taiwan or the South China Sea.
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