France Digitale will file a complaint against iPhone maker Apple with data privacy regulator CNIL on Tuesday for alleged breaches of European Union rules, France’s top startup lobby group said in a statement.
In the seven-page complaint seen by Reuters, the lobby, which represents the bulk of France’s digital entrepreneurs and venture capitalists, alleges that Apple’s latest operating software, iOS 14, does not meet Apple’s privacy requirements. The EU.
France Digitale contends that while iPhone owners are asked if they are ready to allow installed mobile apps to collect a key identifier used to define campaign ads and deliver targeted ads, the default settings allow Apple to run its own campaigns. targeted advertising without clearly asking iPhone users for their prior consent.
Under EU data privacy regulations, all organizations are required to ask online visitors if they agree to have some of their data collected through trackers or other tools.
The same rules also grant the right to anyone to request information about the purposes of such data collection and how it is collected.
The lobby also alleges that Apple’s tracking functionality allows it to share the data it collects with affiliated companies without giving users advance notice.
“It is an early version of David versus Goliath, but we are determined,” France Digitale CEO Nicolas Brien said in a statement.
“The allegations in the complaint are patently false and will be seen for what they are, a bad attempt by those who track users to distract themselves from their own actions and mislead regulators and legislators,” Apple said in a written statement.
France Digitale’s complaint follows a similar lawsuit against Apple brought by French online advertising lobbies to the antitrust authority last October.
It also comes after complaints made by Austrian advocacy group Noyb to data protection watchdogs in Germany and Spain, alleging that Apple’s tracking tool illegally allowed the American tech giant to store user data without Your consent.
Apple also refuted those claims.