Game studio creators should always be aware of the social impact


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What impact do games and the gaming industry have on the world around us? And at what point should game creators ask themselves this question? Three speakers a GamesBeat Summit Next tried to answer these questions.

Speakers were Stanley Pierre-Louis, president of the Entertainment Software Association (ESA); Jessica Lindl, Unity’s Vice President of Social Impact; and Dr. David Washington, HiDef’s founder and Chief Impact Officer.

As all three recognized, video games are often used by developers to comment on modern social issues or to make a specific impact. But these efforts are nascent, and game developers and people in the industry can approach the topic in different ways.

Washington talked about how important the social impact was for him and for the other HiDef founders. “We as a collective believed that the social impact should be woven into the company’s DNA…. We designed the “Chief Impact Officer” to send a message about how important culture, social impact and doing good are and should be part of the gaming community. “

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HiDef recently announced a collaboration with Unity to create new metaverse social impact games, with the first in the pipeline presumably a mobile game.

Lindl added that one of the best practices for creators to impact socially through games has been cross-sector collaboration, citing Pledge 1% and United Nations Playing for the Planet. “What both of these organizations have provided us with is a playbook…. We’re all writing this as we go, so collaboration is key. “

Both Washington and Lindl agreed that one of the best ways to improve your social impact is to reach out to others, especially the people you are trying to represent or who have created a positive social impact through games: “We don’t expect you to become Grand Jedi Masters of cultural and social impact. Go and find those people. “

Washington explained what it means to the creators of the game: “There’s a saying that I heard our team really accepted: ‘There’s nothing wrong with doing well as you do good … You don’t have to choose. You can have the next company of unicorns or dragons. But you can also do some good along the way, but don’t think of it as an afterthought. Try to weave it from day one. “


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