Harry styles became the latest victim of a trend in which attendees throw objects at performers, hoping to create a moment that can be captured on social media and increase their influence.

Styles was struck in the eye by a thrown object while performing on Saturday night in Vienna, Austria.

The singer was beaten while walking across the stage between songs. He leaned over, covering his eyes with his hands and wincing.

Styles has been hit with flying objects before. He was hit by someone throwing Skittles during a concert in Los Angeles last year, and was hit by a thrown chicken nugget at a New York show.

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