As the football season in Europe draws to a close, clubs have started to reveal kits for the 2021/22 campaign. Juventus is the latest club to reveal the kit for next season. The Bianconeri have revealed their official home kit for next season sponsored by Adidas featuring the classic black and white stripes and is also said to be inspired by Allianz Stadium.
The kit also has a ‘Jeep 4Xe’ logo which is the official sponsor of Juventus. The kit also has ’10 years at home ‘on the neck to celebrate the 10th anniversary of the inauguration of Juventus Stadium.
According to Sports Pro, Jeep, which is a car manufacturing company owned by Fiat, pays 45 million euros per season to the Italian club to remain at the front of the team’s game jerseys. Jeep will remain the sponsor of the Juventus jersey for at least three more years. They signed a three-year extension with the club until 2024. The agreement has a total value of 135 million euros that includes variable components based on sports results.
Juventus already received more than 100 million euros ($ 121.9 million) per season from trade associations and their uniform supplier Adidas also provided a hefty sum of 51 million euros ($ 62.2 million). They also agreed to an extension last year of 103.1 million euros ($ 125.7 million) from insurance firm Allianz.
The Turin-based club will wear this uniform in the Italian Cup final against Atalanta on Wednesday. They will also wear the uniform in their last Serie A match against Bologna. The women’s team will wear it for the first time against Inter.
A series has reached its last match and Juventus occupies fifth place in the table with 76 points. They are one point behind Napoli and AC Milan. It is a must win for Juventus and if they don’t, they may miss the opportunity to qualify for the Champions League next season. Last week, they were threatened with a Series A ban of the Italian FA if he does not withdraw from the Super League.