All the combined power of the MCU superheroes was no match for James Cameron, like the filmmaker’s 2009 feature film. Avatar It recently had a relaunch in China, returning to theaters for IMAX and 3D screenings. With the added earnings, Avatar has officially surpassed Avengers: Endgame to once again reclaim the title of the highest grossing movie of all time.
The folks at Marvel took the hit in good spirits, with Joe and Anthony Russo, the directors of Avengers Endgame tweeting, “Giving you back the glove … @JimCameron,” while Marvel Studios also tweeted their love.
“Congratulations to @JimCameron, @JonLandau and TODO Na’vi Nation for claiming the box office crown! We love you 3000. @OfficialAvatar”
Set AvatarIn perspective, the film’s achievement managed to garner $ 8.9 million in additional revenue in China upon its relaunch, bringing its global total to a staggering $ 2,798,579,794. Keep in mind that the film is still being shown in theaters, so the final box office count is likely to be even higher.
There is also the fact that Avengers Endgame during its initial release it was truly unable to beat Avatar to take first place at the box office. It was only when Endgame it was released in theaters for the second time with “additional footage” that the film finally (and barely) could surpass Avatar with a few million additional earnings.
The failure of Endgame beating Avatar at the box office raises an important question for Hollywood, which today views franchise films as the only way to succeed in theaters. The general understanding is that it is only when audiences are hooked on the initial films in a series that subsequent films can reap the benefits with a billion dollar gross income, as well as the relatively modest financial success of Iron Man at the beginning of the MCU eventually led to Endgame’s trillion dollars.
But Avatar It was an independent film that still managed to thrive on the strength of its story and the fascinating alien world of Pandora that Cameron brought to life with magnificent 3D visuals. Hopefully the success of Avatar it will incite Hollywood to take more risks with original content rather than relying solely on comic book, book and video game adaptations with built-in fan bases.
though Avatar Started out as a standalone feature, Cameron had always intended it to be the start of a new franchise. The filmmaker is currently hard at work filming multiple sequels that will explore new parts of Pandora. In the past, Cameron had described the upcoming “AvatarVerse” as “The Godfather Set in Space” with a strong focus on family.
“I found myself as a father of five children, beginning to think about what an Avatar story would be like if it were a family drama, if it were The Godfather. Obviously a very different genre, but that idea intrigued me. It really is what it is. Generational family saga. And that’s very different from the first movie. Now, it’s the same kind of setting, and there’s the same respect for the impact of the new, that we want to show you things that not only you haven’t seen, but not He has imagined it. I think that is absolutely fundamental. But the story is very different. “
“It’s a continuation of the same characters, but what happens when warriors who are willing to commit suicide charges and jump off cliffs onto the back of big orange toruks? What happens when they grow up and have children of their own? A Very different story. Now the kids are the risk takers and the change makers. So it’s interesting, but it makes sense to me. They are all parents or at least they had parents, and if you look at the big hit franchises now They are practically not interested in that. “
We will have to wait and see if Avengers Endgame it is reissued by Disney to regain its box office title. For now, the possibility of another Avatar relaunch in the states of the looms with the launch of Avatar 2 On cinemas.
Topics: Avatar, Avengers, Avengers 4, Box Office