When the Nike Sports Research Lab studies athletes, they spend hours analyzing, diagnosing and observing all the minutiae of performance. The information collected helps create products that support breaking down people’s barriers and informs subsequent innovations that are more universally applicable. NSRL series, a performance capsule through Nike Design Exploration, builds on the NSRL’s 40-year heritage of hearing the athlete’s voice with a subtle addition: a review of a wide range of statistical topics collected from the Nike Run Club app. and Nike running teams worldwide. .
From this study, clarity emerged around the needs of athletes in cold climates. The two biggest challenges for daily runners in the city in winter are temperature regulation and visibility in low light conditions. The NSRL Collection is a solution to these performance issues and a glimpse into future possibilities emerging from accelerating connections with athletes.
Runners’ frequency patterns, time of day, and rhythms in various weather conditions affected the design and creation of the NSRL Series garments. These include the Transform Jacket, Aurora Bomber, Men’s and Women’s Pants, and Women’s Layered and Fitted Blouse. Each piece in the collection responds to the needs of runners, be it temperature control or visibility, with a unique approach that prioritizes the environment.