The “Archduke of Nightmares” would definitely like fries with that.
Fresh from a theatrical and video-on-demand presentation in January, RLJE and Raven Banner are resourceful PG: Psycho Goreman now it’s invading Lester D’s Reel Restaurant (St. Catharine’s, Ontario) with a promotional program for children’s meals, Bloody Disgusting learned exclusively.
Known for its movie-inspired decor and menu items, Lester D’s will offer a hilarious name “Hunky Boy Reel Food Offer” which will feature a special kids meal in a collectible Psycho Goreman activity box for the little ones. Plus, two 16 oz. The collector’s glasses of the main character PG and his nemesis Pandora will be available for purchase with a drink of the customer’s choice.
The program was a brainchild of the team of Plastic meatball, known for developing licensed products that are authentic to the brands they work with. In the case of PG, the movie has a distinctive early ’90s vibe, a period that was littered with fast food links to popular movies.
Take a look at this exclusive Perfect Retro TV ad, with additional details below.
“We were in the middle of developing a retro-inspired fast food glassware set for the overall merchandising program and we thought it would be fun to put the name of what we thought was a fictional restaurant from the movie into the design,” said Mark Morse, President of Plastic Meatball. “When we found out it was a real chain based in Canada, we said, ‘We have to do a full program with these guys: kiddie meals, clerks standing in the store, everything!’ – especially knowing how hard restaurants have been affected as a result of the pandemic. “
In fact, the promotional link becomes even more synergistic as Lester D’s appears in the film, with a key scene filmed at the flagship St. Catharines, Ontario location. The crew returned there to film a series of promotional spots for the show, which will air in select local markets and be distributed via social media.
“When the Plastic Meatball team came up with the idea of making this a real promotional show, our first call was to Lester D’s to see if they were open,” said Peter Kuplowsky, co-producer of PG: Psycho Goreman. “The second was for the crew to start preparing for a commercial shoot. Not only does the entire show align with the spirit of the film, but it also gives people a reason to sponsor a restaurant we love at a difficult time. “
the Psycho Goreman The connection will run at participating Lester D locations beginning the first week of April and will continue until supplies last. For those fans who do not live near a participating restaurant and only need the promotional items for their collection, a limited number will be available on the Plastic Meatball website.
In addition to Lester D promotional items, a full set of Psycho Goreman products has been developed by Plastic meatball, which includes a line of 3 ¾ ”action figures, t-shirts, puzzles and more.