The fall: Apple grossed a staggering $ 47.9 billion in iPhone sales alone, up from just $ 29 billion year-over-year. In fact, all product categories generated more revenue than the previous year. Behind the iPhone, the iMac was the next biggest revenue generator at $ 9.1 billion, up from $ 5.4 billion last year.
Apple, in its fiscal second quarter ending March 27, 2021, reported record revenue of $ 89.6 billion, an increase of 54 percent compared to the same period last year. Earnings per diluted share were $ 1.40, up from $ 0.64 in the same period last year.
“This quarter reflects both the enduring ways our products have helped our users cope with this moment in their own lives, and the optimism consumers seem to feel about better days for all of us.” saying Tim Cook, Apple CEO.
Rumors earlier this year suggested that the iPhone 12 mini wasn’t selling very well, but because Apple doesn’t break down individual model sales in its earnings reports, it’s hard to confirm or deny that with any level of certainty. The category as a whole continues to impress, however, and Apple recently announced a new color scheme, the momentum seems to be on the side of the company.
Apple’s most exciting products for 2021 are likely yet to come. In addition to the usual iPhone update in the fall, Apple is expected to roll out its AR / VR headset efforts in the not-too-distant future.
Image Credit ThewayIsee