2020 started like any other year, except it didn’t. Just three months into the year, the UK was put on a national lockdown due to the coronavirus pandemic, and everything changed.
The pandemic has affected people around the world and in more ways than one. And not only to people, but also to companies.
While it was a difficult time for many, business owners were forced to think fast and now, we are seeing an influx of new businesses that were founded through closing and now, they are not only surviving, but also thriving.
Victoria Cranmer, mother and travel and mindfulness expert, founded Mindful Escapes during the confinement after detecting a gap in the market for wellness retreats designed to help protect physical and mental health.
She said: “At the beginning of 2020, my Paradise Promotions travel business was in a position where it was expected to grow, and I had even planned to hire additional staff. However, all that changed and the business that I had worked so hard on for 15 years came to an abrupt halt. “
The UK lockdown meant that travel was restricted and people were unable to enter or leave the country, bringing the entire travel industry to a halt.
Victoria explains that she juggles running her business with motherhood; “I have three children, 12, 10 and five years old. So, not only was I trying to keep my business afloat, but I had to take on a new role: a teacher.
“It didn’t take long for me to realize that I was not a teacher and the house felt like a pressure cooker with no income and three children struggling to adjust to the new normal.”
If that wasn’t difficult enough, Victoria lost her stepfather in May after a battle with cancer.
“I had reached a point where I felt numb and wanted to channel all my pain and anxiety into something much more positive, so I started studying for a diploma in Mindfulness,” he continued.
Soon, Victoria felt a new sense of calm and began to spend her days gardening, painting, and spending quality time with her children outside of homeschooling.
2020 remained a rough year and in August Victoria lost her father and it wasn’t long before the UK suffered another lockdown, further paralyzing the travel industry and her business.
She said: “Once again, it felt like the rug had been pulled from me. The ongoing stress of not being able to pay the bills, combined with my ongoing feelings of pain, were starting to take over.
“This time, I was able to reach into my toolkit and with the mindfulness practices I had learned, I reduced my anxiety levels.”
The emotional rollercoaster of the past fourteen months has been detrimental to Victoria’s mental health and well-being, and it wasn’t long before she created Conscious escapes.
“I combined my passion for travel and my experience within the industry with mindfulness, yoga and a desire to help protect people’s mental health by creating resilience through coaching.
“Mindful Escapes offers a series of retreats, and each luxury destination focuses on a different aspect to find balance and focus.
“I wanted to create a world where people could escape the stress and pressure of everyday life, allowing them to explore who they are and where they really want to be,” explains Victoria.
Mindful Escapes takes clients to luxurious and emotional places that provide the perfect setting to create a sense of calm and well-being. By helping people on their journey find their rhythm, recharge their batteries, and find out what’s next for them, our retreats offer a tool that helps people live their best lives.
With retreats taking place in places like Saint Kitts, Saint Lucia, Croatia, Mykonos, Austria and the Himalayas, Mindful Escapes focuses on topics such as physical and mental fitness, menopause, creating inner calm, training for the success and healthy aging. .
Victoria said: “Now that closure restrictions are easing and there is light at the end of the tunnel with the travel industry finally open to the public, I am sure everyone needs a little sun on their skin and much needed downtime. . “
Mindfulness, meditation, and yoga contribute positively to a happier and healthier lifestyle. While physical health is incredibly important, we must not forget to take care of our mental health and well-being as well. “
For many of us, the pandemic has created a heightened and long-lasting state of anxiety.
But now, when the world reopens once more and we begin to see a boom in economic growth, Victoria wonders; “Do you have the physical and mental resources? Are you able to delve into them to restart your business, lead a team and manage that great project? “
If the idea of sprinting for the next two years seems impossible, Mindful Escapes can provide you with your own handcrafted toolkit so you can be the best version of yourself.
“With National Yoga Day just around the corner, now is a great time to pick up your mat and stretch out,” Victoria continued.
Mindful Escapes has partnered with Midlands-based brand agency Champions (UK) plc to help bring the brand to the forefront of the UK market.
Matthew Hayes, Managing Director of Champions (UK) plc expressed his joy at the partnership. He said: “This partnership has come at such a moving time in keeping with the loosening of lockdown and travel restrictions, and it’s great to see companies increasing their focus on mental health and wellness in the aftermath of the last 12- 18 months.
“We are delighted to have partnered with Mindful Escapes and we can’t wait to see the results.”