August 4 marked the birthday of Louis Vuitton, the man behind the French fashion house and luxury goods company whose distinctive logo can be seen from miles away. Over the course of a few months, the maison will celebrate its founder globally with the Louis 200, featuring creative activations designed to capture and highlight the spirit of Louis Vuitton himself. These include shop windows displaying the iconic trunk reimagined by 200 contributors from a large-scale Louis Vuitton triptych painted by Alex Katz, a documentary titled Looking for louis that follows in his footsteps as a young visionary and designer, and even Louis: The Game, accessible through the App Store and Google Play, and more.
And, although Vuitton itself may be over 90 years old in Vanity fair, we have created iconic images together for decades. Here is a compilation of some of our favorites.