In the coming weeks, in a series of posts, MBW will present all the artists featured in Vevo’s DSCVR artists to watch in 2022 list.
Our review begins with …
David McTiernan, Head of Artist / Label Relations & Digital Marketing, said, “Mimi Webb’s rise over the past year or so has been meteoric. Taking a cue from the remarkable enthusiasm he has built on social media, he has fueled those flames by offering innocent, bold and undeniable songs about love and pain that make it impossible to believe he hasn’t created them for decades.
“Mimi’s voice is head and shoulders above the crowd, and we’re lucky to have had her as part of this year’s Artists to Watch class before she became a global superstar.”
Mimi Webb added: “It is such an honor to be chosen as one of the Vevo DSCVR artists to keep an eye on among so many other talented people. This service was really special for me as it was the first time I could perform the new songs on my debut EP and being able to do it in such a beautiful space was really exciting. “
Carl Young, Head of Music & Talent, UK, said: “ArrDee is arguably one of the UK’s most exciting Emcees, representing the South Coast, the Brighton-based rapper brings a unique and absolutely infectious energy and charisma. .
“Having only released a handful of tracks and freestyle, his lyricism and delivery are undeniable and put him at the forefront of the scene, he’s truly an artist to watch for 2022 and beyond.”
ArrDee added: “Last year I was watching a lot of bulk music videos on Vevo, now I have my performance on this great platform!”
Carl Young, Head of Music & Talent, UK, said: “Lola is one of those rare, raw, honest talents, from the very first listen. 6 feet below a year ago I have been fascinated ever since. She is a true storyteller and speaks to her audience in a genuine way, grabbing attention with an amazing voice, infectious charisma and wit. I’m delighted to have Lola as a DSCVR artist to watch for 2022 and can’t wait to see what she will bring for many years to come. “
Lola added: “I am thrilled to be a vevo DSCVR Artist to watch. I feel so happy that I was chosen. I’ve been watching them for years, and now I’m doing one: crazy! “
Lyva Corvo, Manager, Talent & Label Relations, said: “I was so impressed with Ronisia’s catchy pace and her ability to subdue her audience with her charm and soft voice.
“She has a brand of effortless love ballads that go straight to the heart. She has what it takes to become the next French R&B superstar and I can’t wait to see her progress in 2022. “
Ronisia added: “I am so happy to be part of Vevo DSCVR Artists To Watch for 2022. There are so many talented artists, it is an honor to be among them. And what a pleasure to play my new track in this fantastic studio. “
Chiara Hellquist, Manager, Talent & Label Relations, Spain, said: “Don’t be fooled by Senra’s relaxed look, the Galician artist has an innate strength to trap you and leave you in limbo with her melodies. His unclassifiable music, his delicate lyrics and also his competence in choosing his collaborators will take him far, far away. We can’t wait to see what 2022 will bring. “
Sen added: “It is an honor to perform my songs in such an interesting space as Vevo DSCVR Artists To Watch 2022. Hope you enjoy it!”
Alex Morley, Music & Talent Manager, said: “The debut EP of 2020, Sad music, gave us a taste of Jessica Winter’s extraordinary talent, but the brilliantly titled new EP, More sad music, is an undeniable step forward for the London-based producer, songwriter and singer.
“He’s creating epic, synth-drenched alternative pop that is both heartbreaking and uplifting. Sadness has never been so beautiful! “
Jessica added: “I am thrilled to have been selected by Vevo to be part of their DSCVR Artists To Watch campaign. They always defend my favorite artists, so I appreciate being included this year.
“I was quite disheartened by the process, but it was great to work with the team, so a big thank you to them for easing my fears. I’m so excited for everyone to see it. “
Jodeci Rampasard, Junior Manager, Music & Talent, said: “I am very excited to have Pip Millett on our list of artists to watch. Her soulful, warm voice captivates you as a listener, while her raw, honest lyrics take you on a journey through her eyes. He is an incredible talent and I can’t wait to see what 2022 brings. “
Pip added: “To be selected as the Vevo DSCVR artist for 2022 is a dream! I know there are some great artists who are chosen to be a part of it every year, so it’s extremely exciting to be included. “
Mika Sunga, Senior Manager, Music Programming, said: “EST Gee is one of the exciting new rap stars right now. He is a street rapper but still unique in his own way. His flow and lyrics are impeccably truthful and his stories of grit and struggle hold it all together, which is why we’re happy to have him as one of our artists to watch in 2022. “Music business around the world